Pastel Color Palettes

About Pastel Color Palettes

Pastel color palettes are built from high-lightness, low-saturation tones that feel gentle and approachable. Think soft pink, baby blue, mint green, and lavender — colors that sit comfortably in the upper registers of the lightness scale without ever becoming stark white. Designers reach for pastels when they want a layout to feel calm, friendly, or youthful without sacrificing sophistication.

In web and app design, pastel backgrounds keep text readable while adding warmth that plain white cannot deliver. Fashion and beauty brands lean on pastels to signal femininity, softness, and accessibility. Interior designers use these palettes for nurseries, bedrooms, and wellness spaces where relaxation is the goal.

From a color-theory perspective, pastels are created by adding white to any pure hue. This raises the lightness value above 70% and drops saturation below 50%, producing that signature "washed" quality. Because every hue family has a pastel variant, these palettes pair naturally — pastel coral beside pastel teal creates a balanced, low-contrast harmony that is easy on the eyes.

Whether you are designing a landing page, a wedding invitation, or a mobile app onboarding flow, pastel palettes give you a reliable starting point. Browse the collection below, click any palette to see its HEX, RGB, and HSL codes, and copy them directly into your project.